Nvidia launches GeForce RTX 40 Super series GPUs for gaming and creativity


Nvidia confirmed a sea of rumors today as it announced its GeForce RTX 40 Super Series graphics processing units (GPUs) for gaming and creativity.

The series includes a trio of GPUs — GeForce RTX 4080 Super, GeForce RTX 4070 Ti Super, and GeForce RTX 4070 Super. They’re targeted at the gaming and creative universe, integrating AI as their superpower while offering high-end performance starting at $600.

They’re based on the latest iteration of the Nvidia Ada Lovelace architecture. And the GPUs boast up to 52 shader TFLOPS, 121 RT TFLOPS, and an impressive 836 AI TOPS. These metrics will take gaming and creative capabilities to new heights, empowering developers to craft immersive entertainment worlds and experiences, Nvidia said in an online event today during CES 2024.

GeForce RTX 4070 Super and more

Nvidia GeForce RTX 4070 Ti Super partner cards.

The GeForce RTX 4070 Super, starting at $600, serves as the entry point into this lineup. And AI is a big part of what makes it speedy.

Designed to meet the discerning demands of PC gamers, Nvidia’s AI-driven Deep Learning Super Sampling (DLSS) Super Resolution, Frame Generation, and Ray Reconstruction, combined with ray tracing, will usher in breathtaking gaming worlds, Nvidia said.

Titles such as Diablo IV, Pax Dei, and Horizon Forbidden West showcase what these graphics cards can do, Nvidia said. In many cases, AI generates seven out of eight pixels, accelerating full ray tracing by up to four times and delivering superior image quality.

Matt Wuebbling, vice president of global GeForce marketing at Nvidia, said in a statement, “For everyone from gaming enthusiasts to creative professionals, GeForce RTX SUPER GPUs are simply awesome upgrades. They support over 500 RTX games and applications, preparing users for the wave of generative AI apps coming to PC.”

The AI revolution in PC computing

Nvidia has a wave of AI PC customers coming.

The new GeForce RTX Super GPUs have specialized AI Tensor Cores that deliver up to 836 AI TOPS, revolutionize gaming, creative endeavors, and everyday productivity, Nvidia said. The rich software stack built atop RTX GPUs further accelerates AI, offering enhanced capabilities.

Nvidia TensorRT, a software for high-performance deep learning inference, coupled with TensorRT-LLM for Windows, empowers these GPUs to generate video 1.5 times faster and images 1.7 times faster than the RTX 3080 Ti in AI workloads.

GeForce RTX Super Series: A breakdown of performance and price

Nvidia GeForce RTX 4070 Super with packaging.

GeForce RTX 4080 Super: Launching at $1,000 on January 31, this GPU powers fully ray-traced games in 4K, outperforming the RTX 3080 Ti by 1.4x in rasterization and offering twice the speed with DLSS Frame Generation.

GeForce RTX 4070 Ti Super: Available from January 24 at $800, this GPU delivers superior frame rates at 1440p and 4K, offering 1.6 times the speed of the RTX 3070 Ti and 2.5x with DLSS 3.

GeForce RTX 4070 Super: With 20% more cores than its predecessor, this GPU, available from January 17 at $600, surpasses the RTX 3090’s performance while consuming less power, offering 1.5 times faster speed with DLSS 3.

More details

GeForce RTX 40 Series

The RTX Remix app, entering open beta on January 22, empowers modders to enhance classic games with ray tracing, DLSS, and generative AI texture tools.

In collaboration with Twitch, Nvidia announced Enhanced Broadcasting, enabling streamers to transmit multiple concurrent streams at varying resolutions, ensuring an optimal viewing experience for every viewer.

Nvidia also announced a forthcoming wave of RTX laptops from major manufacturers, highlighting the growing capabilities of RTX technology. Over 500 games and apps, including Horizon Forbidden West and Pax Dei, will leverage Nvidia RTX technology to enhance gaming experiences.

Justin Walker, senior director of product management at Nvidia, said in a press briefing that Nvidia has shipped more than 100 million RTX GPUs to date. Good for both games and AI, GPUs have been used in deep learning since 2012.

GPUs today now have over 1300 AI TOPS of processing power, he said.

“In gaming, a combination of AI and the cloud PC is going to allow us to create much more immersive gaming experiences,” Walker said.

RTX laptops have grown five-fold in the last four years and now there are now more than 50 million RTX laptops around the world, Walker said. With more coming, Walker said, “Every one of these laptops is going to be AI ready.”

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